Empowering homeless women with essentials

Published By:

Philadelphia Inquirer


November 12, 2014


The homeless woman receiving the gently used business suit was very grateful, she told the social worker. But was there somewhere she could get a bra? She didn’t own one.

When Joanie Balderstone, who had donated the clothing, heard that, she knew she had to lift this woman up – in more ways than one.

“Apparently, it’s a common occurrence,” she said.

That was November 2009.

Four months later, Balderstone, 42, and her wife, Rebecca McIntire, 41, held their first Mardi Bra party, inviting all the women they knew. Guests brought 80 new bras and hundreds of feminine products that the couple delivered to shelters in Camden…

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